Perry's Steakhouse & Grille

Let's Talk Chop

STYLE was hired by Houston-based steakhouse chain Perry's Steakhouse & Grille for their Birmingham location opening in 2016. After doing PR for the Birmingham location for a year, STYLE was enlisted by Perry's to manage their corporate social media accounts and run local social media advertising. In the first three months, STYLE was able to organically grow Perry's Facebook audience by nearly 1,500 fans. Additionally, STYLE implemented the use of video to showcase Perry's atmosphere and experience, which proved to be a major improvement for the brand's social media channels. The video content has yielded significant increases in reach and engagement and has also proven effective in local ads, with results of less than $0.01 per view and $3.49 per 1,000 targeted ad impressions.

Local ad results of less than $0.01 per view and $3.49 per 1,000 targeted ad impressions
Grew the facebook audience by nearly 1,500 fans